OOONO
The perfect co-driver
Client: OOONO
Key Focus: Digital Products
OOONO, the creator of the OOONO CO-DRIVER, makes traveling on the road safer by connecting people, so they can share and receive traffic information that makes a difference. In positioning themselves as your perfect travel companion, they wanted to introduce OOONO as the CO-DRIVER product and app, and not just the traffic alarm device they used to be.
To fit their new identity and help improve sales outside of Amazon, OOONO needed to update their e-commerce. Using the latest tracking and segmentation tools, OOONO's new dynamic platform positions them as the perfect passenger for travel and lets customers easily shop across the entire OOONO brand and subbrands.
Kudos to
Client lead / Emil Hørlyck
Tech lead / Tore Heimann
Lead designer / Martin Balle
Lead developer / Hugo Miranda
Related work
Origins Lash Pro
All artists welcome
Client: Origins Lash Pro
Partnership Lead: Felix Lamarre
Key Focus: Brand, E-commerce
Origins isn’t your average lash brand. Founded in Calgary, Alberta by a lash artist who was fed up with sketchy, chemical-heavy products, Origins set out to do better - for pros, for artistry, and for the community. What was born out of her work was safer, smarter formulas crafted with chemists, minus the harmful extras. But the real magic has always been Origins’ ethos: building a space where lash artists - whether they’re picking up tweezers for the first time or running their own studio - feel supported, connected, and empowered. The only problem? While the products and WhatsApp community of 150+ lash pros were thriving, the brand and website didn’t quite tell that story.
So Signifly stepped in and gave Origins the glow-up it deserved. Guided by the mantra “all artists welcome,” the rebrand leaned into inclusivity and artistry - marrying sleek editorial polish with a human touch.
What now exists is a modern, community-first brand that feels like it was designed with lash artists, not just for them. Every detail, from logo to checkout, celebrates artistry, making shopping feel seamless.