MarketWire
Rebranding financial news
Client: Ritzau Finans
Key Focus: Name & Brand
Ritzau Finans, a news agency, needed a new name and identity, without compromising its core values and the credibility that characterizes the agency today. To find a name that resonated with the company's history and area of expertise, the news agency took inspiration from when news agencies would send out syndicated news copy to subscribers by wire transmission.
The name, MarketWire, emerged, and was accompanied by a fresh and modern visual ID and an upgraded website.
Kudos to
Client lead / Hans Theisen
Lead strategist / Mads Lindum
Lead designer / Kristoffer Balzer Nielsen
Related work
Regen
Powering a fair, net zero future
Client: Regen
Partnership Lead: Dzenita Dzindo
Key Focus: Branding, Visual ID & Website
Regen is on a race to the bottom: transitioning the UK’s energy system to net zero. The consultancy applies evidence-led insight to complex, systemic challenges and advocating for a just, society-wide transition across power, heat and transportation.
We partnered with Regen to develop a new brand identity and website that better reflect their position as whole-system experts and bold thought leaders. The result moves Regen beyond the look of a traditional research group and give Regen a distinct, confident presence that helps them engage more effectively with policymakers, partners, and the wider public.