Diva
For all your periods.
Client: Diva International Inc.
Key Focus: Rebrand and ecomm build
Diva is a legacy brand best known for paving the way within the modern cycle care industry through the global adoption of their product, the DivaCup. As new competitors emerge within the category, the timing for a brand and platform refresh was critical to Diva reclaiming its stance as the leader.
The updated brand identity highlights the voices of their community and focuses on Diva's values, claiming their stance as the conscious cycle care partner. The visual identity is clean and more gender-neutral, with colours associated with lightheartedness and optimism. Diva consolidated their various sites into one centralized ecomm platform to ensure a positive experience throughout their offerings.
Divaacknowledgesthechallengesthatcomewithmoderncyclecareandembracestransparencytoprovideourcommunitywithknowledgeandconfidencetoliveworry-free.
Kudos to
Project Manager / Aurelie Saïz
Strategy / Kathrine Elvira Boysen
Strategy / Sofia Gruchalla-Wesierski
Strategy Lead / Nicolas Abou
Lead Design / Alexandre Lee
Design / Sasha Ng
Development / Anna Chowattanakul
Development / Pedro Padron
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Wavestore
Brand Enhancement
Client: Wavestore
Partnership Lead: Félix Lamarre, Will Mills & Nikolaos Lerakis
Key Focus: Brand Enhancement
Wavestore has amassed an impressive 23-year journey in the surveillance industry, solidifying their position as trusted experts. However, the landscape is evolving. With a new owner and a fresh global office, they are poised for expansion and growth.
Our task was to unravel the Wavestore story, ensuring that the human element remains at its core and shapes its visual narrative. The new identity is designed to resonate with their trustworthiness and longstanding presence in the UK market while capturing the bubbling optimism and energy radiating from their new offices in North America.